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Interactive campaign includes silhouettes, shows and samples
February 12, 2009
By: TOM BRANNA
Editor
To kick-off the world premiere of Bare Escentuals Buxom Lash mascara exclusive to Sephora, the Burlesque Beauties are storming the Big Apple Feb.18-21, with activities, live performances and free samples. On Feb. 18-20, larger-than-life, 10-foot tall Buxom Lash shadow silhouettes will placed throughout the city and popping up at some of Manhattan¹s favorite hot spots. For these three days, the first 50 lucky ladies to spot a Buxom Lash shadow will receive a free sample of Buxom Lash, which ...
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